• Dish TV Ties up with Atom for m-Payment
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  • By CXOtoday Staff, Jun 05, 2009 1605 hrs IST
  • Tags : Dishtv, atom, m-payment, platform, CXOtoday, mobile users, recharge, credit cards, debit cards, secure, automated, Salil Kapoor, IVR, technology

  • With m-payment being a major concern for mobile users, atom Technologies has tied-up with Dish TV to provide innovative phone/mobile payment solutions to over five million subscribers across India.


    Mobile subscribers can now recharge their accounts instantly through the phone over the atom platform using their credit cards / debit cards, anytime, anywhere be it home, office or on the move.


    This service offers the convenience to the Dish TV subscribers to recharge their accounts and atom platform provides a completely secure and automated environment to end customers and they need not worry about getting their credit card details exposed to any human being.


    Salil Kapoor, COO, Dish TV said, We are highly focused on our customers and continue to innovate and invest in enhancing their experience. To provide more convenient and risk free payment options to our rapidly increasing subscriber base, we have put into service the atom platform, which will encourage more customers to pay using their phones.


    Our subscribers can now enjoy best deals in an automated and secure environment. Our association with atom Technologies for using the innovative Interactive Voice Response (IVR) technology will offer more convenience to our subscribers by providing them with additional option of making payments, he said.


    We are confident that our solutions will help Dish TV in serving their subscribers better, ease their recharge collection process and reduce their cost overheads as cost per transaction will come down for them. The solution will also enable Dish TV to process multiple transactions concurrently thus saving the subscriber s time, said, Dewang Neralla, director of atom Technologies, One of the major concerns for e-commerce growth in India has been the risk involved in making credit card payments over the Internet. However, having an option to pay offline using phones will surely boost m-commerce in India said Neralla.


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