|
TECH INSIGHT
|
Six Steps to Accelerate your WAN
With employees working more and more from the field even as servers and applications get centralized, businesses are realizing the need for better connectivity. However, this is easier said than done. Jonathan Andersen director (product marketing)
More...
|
 |
|
|
 |
|
|
|
EMC Outlines New India Strategy
By CXOtoday Staff
Mumbai, 27 Aug 2008, 1618 hrs IST
EMC has outlined its five pronged India GTM strategy for the next phase of growth in the Indian market.
The company plans to utilize this new strategy to extend its stake in the total addressable information infrastructure market in India. This market, according to EMC estimates, is expected to cross $ 1 billion by FY 2011, three and a half times the size of the current external disk storage market.
EMC's new GTM strategy for growth in India includes the realignment of new enterprise and commercial divisions formed to focus on specific market segments.
EMC is also planning to strengthen its Indian leadership team through new appointments, while improving presence across the country with a new office and logistics & support center in Pune and a new office in Ahmedabad.
The company has also announced that it is launching new products to strengthen its portfolio of information infrastructure solutions.
Alok Ohrie, president of EMC India and SAARC said, "EMC will extend its leadership in external storage to fast-growing market segments such as information security, content management, personal storage and cloud computing over the next 3 years. We are confident that this new strategy will enable EMC to consolidate its leadership position in the enterprise segment, tap into the huge commercial market and foray into high growth consumer segment".
EMC has already realigned its business into enterprise and commercial division from its previous geographically aligned business in order to provide customized solutions and services to different market segments. It has also announced its plans to strengthen its information infrastructure offerings for the small office / home office (SOHO) segment in India and SAARC region.
On the management front, the company has appointed Rajesh Janey as the VP of enterprise business and Ramachandra Acharya as the VP of commercial business for India & SAARC region.
Related links:
EMC India Seeks a Makeover
|
|
|
| |
Share and Connect
del.icio.us
Digg.com
MyWeb
Newsvine.com
|
|
|
 |
| TODAY'S HEADLINES |
|
|
| MOST POPULAR STORIES |
|
|
Achieving Success in the Big, Bad World of Retail