Green URL: You are safe
By CXOtoday Staff
Mumbai, Nov 19, 2008 1519 hrs IST

Millions of consumers log on to the internet to shop during the festive season. However authenticity and legitimacy of these portals have become a concern to internet shoppers and have become wary of its creditability. Customers are now demanding E Commerce portals to prove adequate level of security for online purchase transaction. Indian online companies are now gearing to give proof of concept in security by purchasing security certificates such as SSL from VeriSign to improve customer trust.

Facilitated by a VeriSign's partner, Indiaplaza.in has implemented extended validation SSL certificates that will enable its customers to see a green address bar with a lock icon appearing next to the address. This will provide an immediate and visible assurance when shopping on their secured web site.

"We are focused on providing the most satisfying customer experience in the industry, and VeriSign EV SSL protects customers from fraudulent activities like phishing schemes and increases our customers' confidence in transacting with us online," said K Vaitheeswaran, Founder and COO, Indiaplaza.in.


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