MAIA Offers License Replacement Program
By CXOtoday Staff
Mumbai, Mar 4, 2008

MAIA Intelligence, a provider of BI software, has made available a license replacement program for customers and OEM partners of Cognos and Business Objects. This program may alleviate the concerns of BI customers of Business Objects and Cognos due to last year's acquisitions of Cognos by IBM and Business Objects by SAP.

"The big three former independent BI players have fallen like dominos this year, aligning themselves with application/database vendors and trading market heft for independence," said Vikram Kole, head (marketing) of MAIA Intelligence. "This obviously presents a great opportunity for remaining independent players to capture the sizable segment of customers who prefer best-of-breed tools versus an all-in-one stack pushed by aggressive account teams selling everything from servers and databases to applications and services."

MAIA's 1KEY offers cost effective price point with increased performance, scalability, and data visualization. With 1KEY BI, business users can define ad hoc reports. MAIA claims that 1KEY end users can perform sales, category, and inventory analyses more effectively to track product sales, product mix, and inventory levels.

Sanjay Mehta, CEO of MAIA Intelligence said, "If a BI reporting system is expensive, out of budget, and can't reach thousands of users inside the enterprise and beyond, it's impossible to deliver the kinds of business intelligence solutions that enable organizations to renovate their business processes to reduce cost, and innovate to provide competitive advantage and improved responsiveness to customers and partners. This replacement program is intended to ease the adoption of MAIA's 1KEY by lowering or eliminating the acquisition cost of 1KEY licenses."

MAIA's License Replacement Program shall be applicable only in India till March 31, 2008.


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