Airtel, HTC Launch India's First Android Phone

by CXOtoday Staff    Jun 23, 2009

Bharti Airtel and HTC have launched the HTC Magic in India. India’s first Android-powered mobile phone, the HTC Magic opens new arena for customers and the developer community to interact in order to bring new applications to Android-based phones.

The Android platform not only gives Airtel a faster go-to-market capability but also helps provide rich and varied service offerings for all Airtel users while creating commercial viability for small developers/entrepreneurs, it said.

"Airtel has been at the forefront of innovation and customer delight in the Indian telecom sector. Being the first to bring the Android-powered HTC Magic to India further underscores our commitment to enrich the communication experience of all Airtel users. The HTC Magic presents a powerful mobile internet and multimedia experience that should drive the uptake of accessing the internet over mobile amongst Airtel users," said Raghunath Mandava, CMO (Mobile Services) of Bharti Airtel.

The HTC Magic presents a supreme mobile Internet and multimedia experience, the company claimed. Enhanced with Outlook synchronization, Smart Dialler, and an onscreen keyboard with predictive text, the HTC Magic is a true entertainment and communication powerhouse.

Also, to begin with, Airtel customers can avail many utility based applications such as Portfolio Manager, Hello Tune Manager, Weather Channel, Mobshare, In-mobile search and City Search on the HTC Magic.

Jack Tong, VP of HTC Asia said, "HTC is proud to partner with Airtel in launching the much-anticipated Android-powered HTC Magic in India. The HTC Magic opens up a whole new world of possibilities for people to enrich and customise their mobile phone.  HTC has always been known for its industry firsts and technology advancements, and is thus a natural partner to Airtel."

For Airtel customers, HTC Magic also allows free data download of 100 MB per month for a period of six months. The HTC Magic will be available at a market price of Rs. 29,900 at Airtel relationship centers and authorized HTC resellers across 17 cities. The cities include Delhi, Mumbai, Bangalore, Chennai, Hyderabad, Kolkata, Pune, Ahmedabad, Chandigarh, Jaipur, Coimbatore, Cochin, Ludhiana, Jalandhar, Lucknow, Bhubaneswar, Patna.