Alok Bharadwaj launches CreoVate Transformations and Consulting

by CXOtoday News Desk    Jul 03, 2017


Technology veteran with over three decades of experience in leading businesses, Dr. Alok Bharadwaj, has announced the launch of his personal venture CreoVate (a portmanteau of create and innovate). A former Canon India EVP-COO and later head of Canon Asia Strategy centre in Singapore that overlooks 23 countries, he started this venture after his departure from Japanese major Canon where he served for 16 years.

From transforming architectures to improving performance that drive results, CreoVate offers a specialist array of services to help organizations target, lead, build and execute successful change in their first mile of transformation.The consultancy will offer solutions in the domains of Customer strategy, Go-to-Market architecture, People capabilities, India entry management and a comprehensive Retainership services. CreoVate will also address super specialtyaspects of CMBT (change management & business transformation) as it is currently building India & International partnership tie ups to cover holistic interventions.

Commenting on his new venture, Dr Bharadwaj, Founder and Managing Director, said,“In current business landscape, change management & business transformation (CMBT) is at the top of leadership agenda. As external triggers are in full swing in industry 4.0 era, continual market led transformations are the new normal. I am excited to launch CreoVate, focused on guiding, coaching, and mentoring business organizations which are at the cusp of transformational journey. Transformation is a switch that must be always ON.

CreoVatewill be the helping gloves to businesses which are planning a new entry or a renewal, a major turnaround, responding to disruptions,rapidly scaling up, seeking to build competitiveness or catapulting people’s capabilities. Organizations must navigate through constantly changing dynamics in conducting their business in challenging market environment to win.”

As per Dr Bharadwaj, at the heart of any thriving transformation &winningorganization lie three elements - Strategic direction, Organization operating model and Capabilities. CreoVate will redefine consulting in non-BIG 6 spaces, by building holistic view to avoid ‘magic steroids’ syndrome for silo interventions. He calls it ‘Ayurvedic therapy’. The complete focus will be on results driven CMBT.

“You don’t climb Everest without a Sherpa” he further added while responding to a query on need for consultants implementing CMBT journeyat the launch of company Logo &website

CreoVate’s logo, a clock symbolizes moments of the time dimension. Emphasizing on the need to focus on this Fourth Dimension Dr. Bharadwaj said “A 3 Dimensional object begins to form a pattern, a story, a track & evolves into a character when seen over time called the FOURTH dimension. Organisations have life and their shift has to be seen against this dimension. This gap from ‘As-Is’ to ‘To-Be’ is what the ‘fourth dimension’ depicts”

Conferred with an honorary doctorate, Dr. Bharadwaj is an accomplished global strategic leader in both B2B and B2C domains. He has also worked with leading organizations such as Usha, Motorola and Tata Group. He has led and facilitated severaltransformational interventions in emerging markets of India, South & South East Asia& brings cutting edge experience from real world business challenges to the Indian context.Recipient of many awards and accolades, he is an alumnus of IMD Lausanne, Switzerland & FMS Delhi.