Automation Is Driving Cloud Communication Startups

by Sohini Bagchi    Aug 28, 2017


Solutions Infini, a Bengaluru-based enterprise communication and cloud telephony services startup, is helping businesses across industries, to simplify their communication needs. Started by two technocrats, Aniketh Jain and Ashish Agarwal amidst the global reccession in 2009, the company has grown leaps and bounds in less than a decade and is among the Asia’s fastest growing Cloud communication solutions providers, as per Deloitte rankings.
In an exclusive conversation with CXOToday, Ashish Agarwal, CTO Solutions Infini, discusses some of the key trends in the IT industry, especially in the area of cloud telephony, the changing role of CTO and what keeps him motivated. 

Agarwal believes cloud telephony has been around for some time now, but it is only in the recent years that it has gained tremendous importance. Today, an increasing number of companies are discovering the advantages of cloud-based solutions, as a result of which technologies such as cloud telephony is seen the best alternative to conventional telephone systems, he said. 

According to him, “Many new innovations like virtual collaboration mechanisms, application of call centers on cloud, and artificial intelligence among others are raising bars for Cloud Communication for enterprises and startups. Businesses can scale on demand and companies are moving in the direction of self automating their products and services on cloud, which makes the cloud platform more desirable.”

Agarwal believes that advanced technologies such as AI and chatbots can help companies boost their bottomline. “Today, IT Sector is facing gravely concerns in providing world class customer support with desirable reach. Typically in the IT industry, where the concerns take longer time to understand and resolve, turnaround times are decelerating. To combat the issue, AI and Chatbots are likely to innovate by automating the systems in place, in the near future,” he said.

cloud telephony

He also sees a big changing role of CTOs in the last 3-4 years. He explained that today’s CTOs are more focused on Information usage, channelization and application. Diffusion of Innovation has become an integral process of CTO’s role. With increased innovation, CTOs also contrives on the architecture planning, product life cycles and contributes to the overall product growth.

“Cloud Companies can prioritize on minimum viable products, go-to-market strategies and business process reengineering. More than anything, Planning and automation shoul be top notch priorities for Cloud Communication startups,” Agarwal said, with a headcount of more than 130 employees and eight offices (six in India and one each in Dubai and Singapore), Solutions Infini has been growing at a CAGR of 40 to 50 per cent.

Today they serve big names in the industry, such as Flipkart, Ola, Jabong, Practo, Bank of Baroda, Federal Bank, Vijaya Bank and Muthoot Finance. 

Solutions Infini has also successfully delivered messages in 150 countries and acquired strong operator connections in more than 20 countries such as Bangladesh, Sri Lanka, Nepal and South Asian countries. They reach out to customers through various offline and online channels and then pitch their solutions.

So, what keeps him motivated? “Learning and building new products that automates process boost my motivation levels,” Agarwal said with a smile. On his tips to budding CIOs, he said, “Young CIO’s should focus on building products that meets the business and customer requirements, rather than building products that are technically sound but doesn’t fit in the business arena.”