Axis Unveils Network Surveillance Solutions
Axis Communications, a global player in the security application, has unveiled their latest IP-based network surveillance cameras and video encoders for the physical security solutions market in India.
Axis has its sales office in Bangalore and direct presence in Mumbai and New Delhi.
According to Bodil Sonesson Gallon, VP (Global Sales), there is great potential in the Indian physical security and surveillance sector, and Axis foresees India as a strategic region.
The new range unveiled includes latest high-performing, flexible and scalable network video solutions. The H.264 compression format, which the company claims optimizes bandwidth and storage use without compromising image quality. They also support Motion JPEG for increased flexibility.
Axis has customers in India across verticals and is involved in various projects including the D.Y. Patil Stadium in Mumbai, Hyderabad International Airport, City Surveillance project in Kolkata, Shivajinagar Bus Terminus in Bangalore, and Reliance Internet data centres in Mumbai, Chennai, Bangalore.
Serum Institute of India, Pune, BPCL, NTPC, Nokia, Yahoo and Target, are some of Axis customers in the institutional and corporate sector.
India is currently a fast-growing segment of the overall Asia market, and is seeing tremendous interest especially from sectors which are booming and where security is a key concern, like infrastructure, city surveillance and transportation as network connectivity becomes prevalent in India.
Increased awareness of the need to secure human lives and assets is a key growth driver of the Indian security market. Factors like the current security climate and the government s emphasis on infrastructure development and growth have accelerated the adoption of holistic security systems. IP-based surveillance is emerging as a viable option offering the advantages of easy installation and integration, flexibility, scalability and lower total cost of ownership, said Prakash Prabhu, country manager, Axis India.
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