Google Alert! Move over Microsoft, Here I Come

by CXOtoday Staff    Jul 08, 2009

Challenging Microsoft s dominance in the operating systems (OS) sector, Google will launch its Chrome OS. An extension of Chrome, the OS will be initially targeted at netbooks.

"We’re already talking to partners about the project, and we’ll soon be working with the open source community, we wanted to share our vision now so everyone understands what we are trying to achieve," said an official Google blog.

According to the industry experts - this is potentially disruptive and is the first real attempt by anyone to go after Microsoft. This is the first time we have had a truly competitive OS on the market in years, said an industry observer.

The Chrome- OS is designed to be fast and lightweight. It will be completely redesigned to meet the underlying security architecture of the OS; so that users don’t have to deal with viruses, malware and security updates according to the post.

The OS will run on both x86 as well as ARM chips and promises to work with multiple OEMs. It will allow Web-based applications to run automatically, and will ensure compatibility with most Web technologies.

"Google Chrome OS is a new project, separate from Android. Android was designed from the beginning to work across a variety of devices from phones to set-top boxes to netbooks. This OS is being created for people who spend most of their time on the Web, and is being designed to power computers ranging from small netbooks to full-size desktop systems. While there are areas where Google Chrome OS and Android overlap, we believe choice will drive innovation for the benefit of everyone, including Google," said Sundar Pichai, VP Product Management and Linus Upson, Engineering Director in a blog post.

"We hear a lot from our users and their message is clear computers need to get better. People want to get to their email instantly, without wasting time waiting for their computers to boot and browsers to start up. They want their computers to always run as fast as when they first bought them. They want their data to be accessible to them wherever they are and not have to worry about losing their computer or forgetting to back up files. Even more importantly, they don’t want to spend hours configuring their computers to work with every new piece of hardware, or have to worry about constant software updates. And any time our users have a better computing experience, Google benefits as well by having happier users who are more likely to spend time on the Internet."

"This is Google dropping the mother of all bombs on its rival," Microsoft, said MG Siegler of TechCrunch in a blog.

 According to an expert tracking the OS space - Google s entry into OS will give new reason for antitrust regulators to pay close attention to Google’s moves.

Speculations are also rife that the new OS can bring potential challenge to the open source Linux operating system, - which tough had taken an early lead on netbooks, but then lost out to Microsoft’s elderly Windows XP.

"Later this year we will open-source its code, and netbooks running Google Chrome OS will be available for consumers in the second half of 2010. Because we’re already talking to partners about the project, and we’ll soon be working with the open source community, we wanted to share our vision now so everyone understands what we are trying to achieve," said a Google official in the blog post.