Google’s India Initiative Speak Volumes About India's Booming Internet Base

by Moumita Deb Choudhury    Feb 08, 2018


It is clear the present and growing India’s internet base is a lucrative hub for several players, thus it is obvious that the world’s biggest internet company- Google, has rolled out several initiatives for India.

The internet search giant has teamed up with National Council of Educational Research and Training (NCERT) to inculcate a course on Digital Citizenship and Safety in the existing ICT curriculum.

“While the internet has made life easier for everyone and offers so many opportunities, online users need to be aware of the possible negative experiences that they may incur on the web. Through our course integration with NCERT, we aim to catch children young and teach them the essentials of staying safe, while exploring the online world,” said Sunita Mohanty, Director, Trust and Safety - Google India, while talking about the collaboration with NCERT.

The course aims to propel as the internet usage of the children from elementary classes to senior secondary. The modules are designed to engage the kids and align with their intellectual and inquisitive nature.

Earlier this week Google India announced its public safety initiative ‘#SecurityCheckKiya” to create awareness around internet safety and restate its endeavor to protect young and first-time users from cyber threats.

Read More: Google India Rolls Out Campaign To Protect Data, Devices

“Through our initiative, we want to nudge internet users to take action to safeguard themselves, because the first step to a safer internet starts with them. We are asking users to get started on their journey by securing their data and devices, by asking them #SecurityCheckKiya,” she said.

Google made this information available on its homepage, to encourage users to take the first step of Security Check on Safer Internet Day observed on February 6.

The internet search giant is approaching people to take three easy but important steps to safeguard themselves from account hijacking, protect their Android mobile devices from malicious apps and secure all their personal data if their device is lost.

Also, a top Google India official said that the number of people getting connected to the internet in India through smartphones is likely to double to 600-650 million by 2020, creating a challenge of opportunities to generate technological solutions to meet the scenario, reports PTI.

Rajan Anandan, Google India Managing Director and Vice-President (South East Asia), was speaking after launching Kerala’s first incubator “Mobile 10x Hub”, a Kerala Start-up Mission initiative to create a mobile app-based ecosystem, on the sidelines of Kerela Mobile App Conference 2018.

“Going by the current scenario in Kerala, by 2020 every single Keralite will be on the internet. the state is leading the way for India as it focuses on the country’s real problems”, Anandan said. 

“More than 300 million of them (people) connect to the internet through their smartphones. And it will become 600 650 million by the year 2020, and thus half of India will be connected”, he said. 

Chief Minister Pinarayi Vijayan, congratulated Cyberpark, in his web message on this ‘great’ achievement and extended the Government’s full support for the Mobile 10x Incubation facility in Kerala.

He encouraged the mobile app developer community of Kerala to come up with citizen friendly apps that would initiate them into access e-governance services provided by the Kerala Government.

Clearly, the booming internet base in India is creating enormous opportunity for various players across the industry and the future prospects are undoubtedly extremely bright.