How iOS 10 Will Make Over One-Third Of iPads Obsolete

by CXOtoday News Desk    Jun 17, 2016

apple

In recent months, iPad sales have been falling and it’s now possible that with iOS 10, Apple will further contribute to the decline in overall tablet sales. The latest update from Apple is that it is dropping support for three ‘aging’ iPad models: iPad 2, iPad 3, and the first-generation iPad mini as well as every other Apple A5-powered device. 

The announcement made by the iPad maker at the Apple WWDC 2016 event indicates that millions of iPad devices will become obsolete once Apple releases its iOS 10 this fall. 

According to a report in ZDNet, this would mean that some 40 percent of all iPads currently in use will become obsolete because they will no longer receive security updates and patches. A data compiled back in March 2016 by mobile engagement platform Localytics. And this is not good news for the users of older iPad models, the news site quoted.

Earlier however, every iPad that Apple had sold could run the latest iOS release. Of course an exception was the iPad 1, which first went on sale in April 2010 and was discontinued a year later, and over that time some 15 million units were sold

Read more: Apple Rules Declining Tablet PC Market: IDC 

According to the report, as of March 2016, iPad 2 had 17% market share, iPad 3 held 9% and iPad mini’s (first-generation) share stood at 15%. Meanwhile Apple claims that “biggest iOS release ever”, the iOS 10 will come with an array of advanced features and also boasts of better 3D Touch integration with more number of apps. The OS also gives easy access to apps for payments, VoIP calling and Carplay, among others. 

This could work both ways. For Apple, it could be a well thought out plan to push people to newer devices, giving a big push to iPad sales in the process. Also, upgrading these devices would be a great way of boosting sales (through upgrades). But only if owners of obsolete iPads decide to upgrade their devices, Apple can earn a big deal from these upgrades.

Read more: India’s Tablet Biz Remains Flat, Detachables Shows Growth

On the flip side, if users decide not to upgrade their (much cherished) iPad and learn to live without it, Apple may see a massive decline in iPad market share. At a macro level, this is bound to hit the already waning tablet ecosystem.

It needs to be seen now whether users upgrade their near obsolete iPads, or decide to live without what was touted as the coolest gadget in the tech world?