IBM unveils new technology to connect to smart phones, sensors

by CXOtoday News Desk    Apr 30, 2013

IBM

IBM today announced the launch of IBM MessageSight, a new tool designed to help organizations manage and communicate with the billions of mobile devices and sensors found in systems such as automobiles, traffic management systems, smart buildings and household appliances.

Building on the Message Queuing Telemetry Transport (MQTT) technology, the new offering is for organizations that need to accommodate the growing multitude of mobile devices and sensors. This enables large volumes of events to be processed in near real time, allowing organizations to consolidate all of the information in one place and more easily glean insights to make better business decisions. IBM said the new solution is capable of supporting one million concurrent sensors or smart devices and can scale up to thirteen million messages per second.

“When we launched our Smarter Planet strategy nearly five years ago, our strategic belief was that the world was going to be profoundly changed as it became more instrumented, interconnected and intelligent.  IBM MessageSight is a major technological step forward in continuing that strategy,” said Marie Wieck, general manager, WebSphere, IBM.

The IBM MobileFirst portfolio is also being extended further today with the introduction of new mobile analytics capabilities and cloud services. This allows mobile apps to be tailored to meet the needs of the specific audience they are trying to reach.

As mobile apps proliferate, the cloud has also emerged as a key enabler of this growth. Cloud delivery of mobile applications accelerates time to value and speed to market, making availability of new capabilities instantaneous. According to a recent MarketsandMarkets report, mobile cloud services are estimated to grow from $216.5 million in 2012 to $7.7 billion in 2017.

To help organizations take advantage of this opportunity, IBM is also introducing new cloud services for mobile so that companies can focus on creating compelling user experiences, rather than spending time on back end connectivity and integration issues.

 This includes a new mobile marketing service that helps organizations create digital passes for employees in Apple’s Passbook. Accessed through the cloud, organizations can quickly design and issue passes for loyalty, events, ticketing, payments and more without having to purchase on-premise development tools.

IBM also said that its acquisition of UrbanCode will help its clients tap into new opportunities in mobile. Based in Cleveland, Ohio, UrbanCode automates the delivery of software, helping businesses quickly release and update mobile, social, big data and cloud-based apps.