Identify, Engage & Convert Your Web Traffic Into Qualified Sales Leads

by CXOtoday Staff    Mar 22, 2011

web trafficLet me start this post by asking some simple questions, the answers to which will set the tone for this post. I request the readers to make a mental note of their answers as they proceed.

Q1. What is the last line of all your company press releases? The one your boiler plate ends with.
Q2. Which is the digital address of your company you share with your contacts - on your visiting cards and email sign offs?
Q3. Name one place where a Lead or prospect can find all information about your company, its service/product offerings, management etc.
Q4. Name one digital address you never forget to mention on all your online and offline collaterals

The answer to all these questions is just one -

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