Increasing enterprise growth a top priority for Indian CIOs

by CXOtoday Staff    Feb 06, 2012

Meeting business expectations for increased growth, innovation and a transformed customer experience is part of the context for Indian companies IT budgets, says Gartner.

CIOs from India revealed that their budgets are supporting business strategies concentrating on growth and innovation, finds a recent survey from Gartner.

Meeting business expectations for increased growth, innovation and a transformed customer experience is part of the context for Indian companies IT budgets, as 70 percent of firms in the survey expect to increase their CIO IT budgets, with only 10 percent planning to reduce the IT budget.

The research firm said that Indian CIOs report that their IT budgets are expected to grow 12.8 percent in 2012, while CIOs globally expect flat growth.

These results are part of worldwide CIO survey conducted in the fourth quarter of 2011, and it included 2,335 CIOs, representing more than $321 billion in CIO IT budgets and covering 37 industries in 45 countries.

Two Indian Companies, Tata Motors and Welspun, were featured as case studies in this year’s CIO agenda report. “Indian companies are facing unique challenges created by growth, as well as dynamic change. We are seeing IT-based innovation in India around the strategic use of IT and new models of IT operation and leadership,” said Mark McDonald, Group Vice president for Gartner Executive Programs and Gartner Fellow.

According to Gartner, CIOs are increasingly see technologies such as analytics/business intelligence, mobility, cloud and social in combination rather than isolation to address business priorities.

Analytics/business intelligence was the top-ranked technology for 2012 globally and in India. CIOs are combining analytics with other technologies to create new capabilities.

“Technology’s role in the enterprise is increasing. This does not mean, however, that the role of the IT organization is increasing,” said McDonald.

He said that CIOs concentrating on IT as a force of operational automation, integration and control are losing ground to executives who see technology as a business amplifier and source of innovation. “Effective leaders use technology, which includes IT, to strengthen the customer experience and eliminate costly internal distortions. They are using technology to amplify the enterprise.”

Globally, 61 percent of enterprises responding to the survey say they will be improving their mobile capability over the next three years.

“The 2012 Gartner CIO Agenda survey results show that CIOs believe that the customer experience is the greatest opportunity for IT-enabled innovation,” said McDonald. “As business executives see the potential of technology to transform customer channels and the customer experience, their view of technology has leapfrogged conventional ideas of IT.”