India Is A Key Growth Market For Fujitsu: MD

by Sohini Bagchi    Sep 02, 2014


Japanese technology major Fujitsu sees India as one of its key growth markets. Andy Stevenson who has recently taken over as the MD for Fujitsu in India tells CXOtoday in an exclusive interaction, “In the coming quarters  we would look at aggressively investing in the areas such as people, processes and technology, as we see tremendous growth potential in the Indian market.” He believes that the company’s business has already witnessed a substantial adoption due to its diverse presence in the consulting arm, alongside server, datacenter and PC business. 

While India currently contributes to a small amount of revenue for the $46 billion technology company, Stevenson states that Fujitsu will work towards more expansion in its India operations by setting up more units, increasing headcounts, acquiring new customers and consolidating its channel strategies in different locations across the country.

While its PC business, including Lifebook range of notebooks, has seen only moderate growth in recent years, Stevenson believes that the company’s focus on newer areas such as cloud and big data has enabled its growth. In the past one year, the company has also introduced a new initiative making it easier than ever for companies to harness the power of High Performance Computing (HPC), with solutions that enable faster product development and accelerated time-to-market. While its HPC business contributes nearly 30 percent of its revenues, going forward, he expects this figure to increase manifold, driven by adoption in India and other emerging economies.

Stevenson expects a substantial adoption of emerging technologies by the enterprise, especially in the education, telecom, banking and organizations that rely on heavy and complex data, while at the same time, it is aiming at increasing its footprint in the SMB space with a range of servers, storage systems, workstations, notebooks, desktops, and displays.

He believes that the key challenge for CIOs today is operating in a dynamic technology scenario. “The rapid adoption of digital technologies - cloud, mobile, big data analytics - is putting new pressures on CIOs. It also presents the new challenges in building and integrating information systems while cost-effectively operating a reliable and secure infrastructure,” he says, adding that the situation demands a comprehensive strategy that can simplify their understanding and help them focus on the business requirement.

“Our focus has always been around infrastructures services that went along with hardware products like managed services and maintenance and lately the consulting domain driving growth of the enterprise,” says Stevenson.

Last year, Fujitsu consolidated its go to market strategy. It merged its Fujitsu Consulting India, the IT services consulting arm of Fujitsu Group, as part of the Fujitsu India. The global delivery centers at Pune and Noida have also helped the company streamline its sales and customer facing activities. Fujitsu is upbeat about seeing a good success and momentum, adding over 112 customers in the past year, the company is also bullish on cloud and is especially working in the private cloud space, including wide form factors for cloud services and maintenance, says Stevenson.

The company is working on projects both for the public and private sector organizations in India, doing application maintenance and support services and sees a good traction in the market. Already credited for its eco-friendly solutions to reduce carbon footprint, the company is investing on making businesses environment-friendly with its range of solutions that boast to cut carbon footprint.

With a total strength of 3000 in India at present, Stevenson says Fujitsu plans to ramp up its headcount and come up with a slew of offerings to serve customers in the coming months.