Indian cos to take cautionary stance in their ICT spending

by CXOtoday News Desk    Dec 26, 2012

analyticsIndian enterprises will take a cautionary stance when considering their ICT spending in 2013, according to research and analyst firm International Data Corporation (IDC). The firm predicts strategies like geo expansion, mid-market focus, cloud enablement, and multi-device enabled infrastructure will drive the enterprise landscape in 2013.

According to the research firm, as the opportunities unfold in 2013 for modernizing risk management systems through a focus on third platform technologies, risk officers and CIOs see capital spending and operational expense associated with risk technologies and services on the continued increase.

“In 2013 ICT vendors need to invest in changing the mindset of the enterprises to focus more on strategic investments. This will not only drive greater ICT investments, but will also ensure stronger investments in broader business value delivering solutions,” said Sanchit Vir Gogia, Principal Analyst, IDC India.

Gogia added that the availability of technologies like virtualization, cloud, and mobility has the ability of renovating the infrastructure architecture of organizations in a highly systematic and phased manner. Increasingly business users and managers are actively participating in these solution discussions as they drive key business priorities like customer satisfaction, employee productivity, and faster GTM.

According to IDC, the retail sector will be the most talked about in the coming year with 2012 seeing a lot of focus on customer centrism. “The C-level conversation morphed to a focus on weaving all aspects of the enterprise into omnichannel customer engagement—such as we have foreseen for the last several years,” said Gogia adding that the market is expected to evolve with the focus being on optimization and orchestration. This will create revenue growth of at least 3 percent.

The shift in manufacturing will be the move to creating a more productive enterprise, noted IDC. The four pillars that will drive productivity in manufacturing organizations are social business, big data, cloud and mobility.

The biggest trends expected in the energy sector will be on extended B2B networks, product optimization, visibility and responsibility.

In the BFSI sector, IDC noted that new formats will breathe new life to branch strategies, while investments in new channels intensify. Regulation will stifle Financial Services profitability unless Institutions implement Enterprise Data Management strategies. The nascent community based and not service led banks will move to clouds in the financial services industry will become the preferred cloud model in cost conscious markets by striking the balance between lower operating costs and adequate service levels.

Moreover, enterprises across sectors will demand significantly more from their analytics solutions to improve operational performance.