Indigo Flies To Newer Skies With Travelport Partnership
In an event of the travel industry’s leading names, Travelport and Indigo announced their joint partnership, for offering the later’s fares and ancillary offerings on Travelport’s dynamic platform, in India. IndiGo is India’s largest domestic airline and one of the world’s fastest growing low cost carriers.
In a GDS-industry first, IndiGo announced in September that it had signed a strategic partnership to distribute its low fares and ancillaries to all connected Travelport travel agencies around the world, both online and offline. The Travelport platform offers fully integrated, industry leading merchandising capabilities and is used extensively by travel agencies in India as well as other key target markets for IndiGo. The agreement comes when advances in travel technology are empowering traditional retailers to be more competitive. India’s economic growth accelerated in 2015 reaching an average of 7.3 percent, meaning the 7th largest economy registered the fastest GDP growth rate in the world.
Gordon Wilson, President and CEO of Travelport said, “Today’s launch is very good news for our connected travel agents both in India and around the world. By adding IndiGo’s fares and ancillaries to the Travelport platform, we have marked another significant industry first and we look forward to working with IndiGo in the years ahead to help them expand their distribution. Meanwhile, we will continue to invest in and extend our leadership in air merchandising and the provision of innovative technology to the global travel industry.”
As Indigo looks to expand it’s footprint across the Indian subcontinent, Middle East, and South-East Asia, this partnership ought to witness IndiGo leverage Travelport’s leading merchandising capabilities to bring IndiGo’s brand proposition to life for travellers in India, and will be rolled out to agents globally in a phased approach.
Aditya Ghosh, President and Whole-time Director of Indigo said, “We are very excited to officially launch our content on the Travel Commerce Platform today and proud of our partnership with Travelport. Travelport’s technology is providing an opportunity for us to reach new travellers at home and internationally and familiarize them with our unique brand in a highly cost effective manner without incurring the traditional costs associated with participation in the more traditional global distribution platforms.”
The technological future
Gordon Wilson was there to share his viewpoints, with regards to the evolutionary technology landscape, that is wrapping every industry into it’s fold. In terms of technology changing the travel industrial landscape, he said, “I think, it will be in the areas of Mobile, and Payments, especially in the B2B segment. It will be a mixture of AI (Artificial Intelligence)/ Machine Learning, Mobile, Electronic Wallets, that will make a difference in the years to come.”
Wilson’s is perhaps best rooted in the fact that Travelport happens to be a travel commerce platform, which specializes in distribution, technology, payment, mobile, and other solutions for the travel industry. But then emerges, the recent pain-point of the technology world, data security. From the Travelport point of view, Gordon Wilson pointed out to a continuous mode of investment in the area, where he said, “Yes, we indeed do invest in security, but you have to also notice, it is what you need to keep doing. You need to keep investing and developing the security platform over time.”
To put more facts to Gordon’s words, one needs to look into the fact that there have been USD 82 billion worth of travel payments which have been processed on the Travelport platform, apart from locations of 68,000 travel agencies, revenues of USD 92 million, and experiencing a 36 percent e-net revenue growth in 2015, it all adds up to Gordon actually said.
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