Mahindra and Cisco collaborate to build smarter, connected communities

by CXOtoday Staff    Mar 08, 2011

tieupMahindra & Mahindra (M&M) and Cisco (NASDAQ:CSCO) today announced the signing of a comprehensive MOU under which the companies intend to collaborate on go-to-market strategies in areas that include smart cities, virtual dealership, sports and entertainment, and cloud services.

“By collaborating with Cisco to build smarter, connected communities, virtual dealerships and other projects, we are empowering our stakeholders – dealers, customers, partners and others to use technology for the greater good, thereby enabling them to rise,” believes Anand Mahindra, VC and MD, Mahindra Group.

The first project under this initiative is intended to be the Mahindra Innovation Park, through its smart solutions, informed the company.

“Cisco envisages that all future successful communities will run on networked information. Using Cisco’s Smart+Connected Communities framework, we have led several projects that drive social, economic and environmental sustainability, using technology as the key enabler,” commented Wim Elfrink, EVP, emerging solutions and chief globalization officer, Cisco.

Cisco stated that its Internet business solutions group (IBSG) and Mahindra have initiated collaboration on a virtual sales experience as a complementary channel to Mahindra dealerships. The innovative sales experience will aim to expand M&M’s customer touch points.

“This announcement with Cisco demonstrates the solution-centric approach of our IT sector companies - Mahindra Satyam and Tech Mahindra. The four key areas of Smart Cities, Virtual Dealership, Sports & Entertainment and Cloud services, are critical in our ICT vision and we look forward to working with Cisco to achieve it faster and better,” remarked Ulhas Yargop, president, IT Sector, group CTO and member, group executive board, Mahindra Group.

Under the non-binding MOU, the companies will explore opportunities to collaborate on comprehensive differentiated offerings in the Sports and Entertainment market to provide a range of offerings like connected stadium platform and the stadiumVision solution using the network as a platform.

“We have a long standing relationship with Mahindra and we have complete confidence in Mahindra’s differentiating capabilities to create new markets and we look forward to working together on these initiatives globally,” opined Naresh Wadhwa, president and country manager, Cisco Systems, India & SAARC.

The companies also intend to explore opportunities to develop cloud-based solutions and services around S+CC, virtual sales and sports and entertainment as a service in a private-public-hybrid cloud in both build operate transfer and Managed Services models.