MartJack enbaled online stores crosses Rs.100Cr milestone

by CXOtoday Staff    Apr 07, 2011

milestoneMartjack, a digital commerce platform developed by Reasoning Global eApplications, has announced that it has crossed Rs.100Cr milestone. The platform enables retailers to build their own digital stores across multiple channels including Internet, mobile and social media.

“We all are very excited to achieve this significant milestone within 3 years of operations, adoption of Internet & other digital media, as sales and product discovery channels is going to play a decisive role for retailers’ success in the next few years,” commented Anubhav Kushwaha, VP, business strategy & alliances, Reasoning Global.

The company believes that, leveraging the eco-system built around eApplications that includes payment solutions, logistics solutions etc. can reach consumers across digital media and influence them to make purchases both online and from their physical stores.

“Categories which has seen significant growth are consumer electronics, laptops, MP3/MP4, digital cameras, mobile phones, books, jewellery & apparel; showcasing the broad acceptance of Internet as a shopping channel among Indian consumers,” informed Jeetendra Joshi, VP, marketing, Reasoning Global.

Speaking about company’s future plans, Joshi said,that the comapny aims to directly or indirectly influence a substantial percentage of transactions in Indian digital commerce industry by FY 2013.