Nail Bitting Competition for Unified Comm Space

by Sonal Desai    Dec 22, 2006

In a bid to bag a major market share in the unified communications space in India, leading players are fast penning last minute strategies or making last minute changes/enhancements for new solutions to be launched in 2007.

Nortel Networks has started training its partners. The company plans to tap opportunities with the state and union governments in this space apart from the enterprise sector.

Deepak Bhagchandaney, director- sales and marketing, SPANCO Telesystems, a Nortel partner says, “We are planning to use this system in the call centers that are being developed for the Indian railways. We have also demonstrated the product to the governments of Andhra Pradesh and Gujarat. The device will connect the government officers from the taluka level to the state headquarter through e-mail, web chats, phones, video conferencing and even instant messaging. The system will enable the officers exchange information real time.”

He adds there is a lot of demand for unified communications, especially in call centers and enterprise, as it enables real time file sharing and a lot of collaboration.

Dhananjay Ganjoo, VP- sales, Nortel India, agrees to the statement and adds, “Ours is a mature technology that will connect people over the virtual private network (VPN). Besides increasing productivity and saving time, it will boil down the return on investments. At present, we are training our partners under the trusted partnership domain. We plan to roll out the products in the next six months. Each installation would cost between $25,000 - $30,000. The interconnectivity will be between VoIP and PSTN Networks on MCS 5100 servers.”

Disclosing details of a unique feature in its unified communications solution, Ganjoo observes, “If you are on a con-call, the system will place the call on all the listed numbers of the person, and the ringing would halt once a line has been picked up.”

“We are planning to take UC to the banking and finance verticals, as well as utility services, contact centers and also manufacturers,” states Jagdish Chelaramani, VP, Alliances, GTL.

As more Indian businessmen are setting up offices globally, the solution will increase efficiency and enable them to take real time decisions, as also reduce travel time.

Managed communications offers lower cost of migration, smooth migration path for clear application for enterprise and flexibility to scale up, he avers.

Avaya Global Connect that offers desktop availability on the mobile phone is also gearing up for a big launch next year. Peter Jayaseelan, VP- industry solution and application, states, “The system will cover everything from voice to text. A call auto routing feature has been added. This feature will enable the computer identify the persons attending a conference call, and route the calls directly to them.”

The company however, refuses to disclose the cost saying, “We will study the market first and then declare the cost.”

Cisco and Lucent-Alcatel also offer some services in managed communications.