Salesforce.com unveils Force.com 2 - cloud 2 platform, and its five enterprise services

by CXOtoday Staff    Dec 13, 2010

cloudSalesforce.com (NYSE: CRM), the enterprise cloud computing company, recently introduced five enterprise cloud platform services - Appforce, Siteforce, VMforce, ISVforce and Heroku, for building cloud 2 apps. Force.com 2 is expected to eliminate hardware and software complexity and give business, IT and ISVs - the means to accelerate application development project on their backlog.

According to the company, cloud 2 represents the new generation of real-time enterprise applications that are social, mobile, and built in the cloud.

“With these five new services for building cloud 2 apps, companies can quickly and easily accelerate every application development project on their backlog,” remarked George Hu, EVP platform, marketing and corporate development, salesforce.com. “Force.com 2 is the enterprise cloud platform of choice because it delivers the fastest path to proven success for business, IT and ISVs,” Hu further added.

Appforce helps companies deliver powerful and scalable departmental apps. Users can add collaboration with Salesforce Chatter. Enterprises like Avon (LON:AVON), Japan Post and Thomson Reuters (NYSE:TRI) have built more than 185,000 apps on Appforce.

Siteforce gives business users the tools to make simple changes and gives web developers the means to deliver powerful sites quickly. Websites built on Siteforce benefit from running on salesforce.com’s trusted global infrastructure. Companies such as Dell (NASDAQ:DELL), Starbucks (NASDAQ:SBUX) and METI have built and run more than 20,000 websites on Siteforce.

With VMforce, salesforce.com’s partnership with VMware (NYSE:VMW), 6 million Java developers now have a path to the cloud. The solution allows Java developers can run their Java apps natively on Force.com, use the most popular Java developer environments, the spring framework and eclipse IDE, and leverage open standards such as JPA for enterprise Java development. VMforce is now in private beta at Dreamforce.

Heroku is a Ruby platform-as-a-service (PaaS), built from the ground up to work in an open environment and take advantage of the Ruby language. Today, Heroku powers more than 105,000 apps, written by an avid following of Ruby developers.

ISVforce provides ISVs comprehensive application development services, trials and provisioning, automatic upgrade capabilities, the AppExchange cloud app marketplace, and a real-time console for monitoring customer usage and adoption. ISVforce puts all of these services, and the full power of multi-tenancy and salesforce.com’s trusted global service infrastructure behind every ISV app. Some of the ISVs, like Blackboard (NASDAQ:BBBB), BMC, and CA (NASDAQ:CA)use ISVforce to build and deliver apps.

Force.com 2 is an open path to build cloud 2 apps. It is expected to provide a comprehensive application development platform, including the forms, processes, analytics, search, social, and mobile features developers need, all running on salesforce.com’s trusted infrastructure. The platform also includes an integrated data model, sharing rules, a security model, and a social data model, so that developers can focus on building innovative applications, not managing infrastructure, as informed by the company.