Siebel and IBM launch CRM OnDemand

by CXOtoday Correspondent    Oct 03, 2003

Siebel Systems, Inc. and IBM Corp. announced today that they have designed a new on demand hosted customer relationship management (CRM) service.

Together, the two companies will jointly develop, market, sell, deliver, and service Siebel CRM OnDemand, a new offering specifically designed to meet the growing market demand for CRM.

Individuals and companies can sign up for Siebel CRM OnDemand for a monthly subscription price of $70 per user at www.crmondemand.com.

Designed for the on demand era, Siebel CRM OnDemand provides an extremely simple user interface. It is an Internet utility that enables customers to start with a small CRM project, with practically zero start-up time, and then mould the system, as per changing requisites over a period of time.

With Siebel CRM OnDemand, individuals and companies can manage contacts, sales opportunities, products, prices, competitors, events, marketing campaigns, and customer service requests.

Siebel CRM OnDemand is an enterprise-class CRM application available to everyone on the Web, allowing organizations to generate more sales leads, enhance lead qualification and management, improve sales forecasting, shorten sales cycles, and improve customer service.

The software boasts of built-in analytics, empowering sales, marketing, and service professionals to immediately act on relevant events. Siebel CRM OnDemand is the industryůs first and only hosted CRM solution that offers both seamless integration and automated migration to an on-premise Siebel CRM application.

The new application leverages the domain expertise of CRM market leader Siebel Systems, and IBMůs global standard of delivering business processes over the Internet.

“IBM is widely recognized as a leader in providing services to its global customers and is therefore very well suited to manage critical customer systems and data. IBM and Siebel have a long-standing partnership successfully delivering CRM solutions to more than 1,000 successful customers. Now, we are bringing CRM to a new class of users in a more affordable way,” said Mr. Siebel.

Siebel CRM OnDemand will be sold by IBMůs sales force dedicated to the small and medium-sized market and by Siebelůs global field sales organization. To market the new offering, Siebel and IBM are launching a multimillion-dollar integrated marketing campaign, and are also working to integrate their business partners into the joint sales process.

Todayůs announcements extend a four-year global strategic alliance between Siebel Systems and IBM, which has resulted in more than 1,000 joint customers.

Tags: CRM, Siebel, IBM