Smart Maps Can Help Create Smart Cities: Study
Smart maps can facilitate the development of India’s 100 smart cities, and help the country gain upwards of $8 billion in savings and value, according to a new report. The report published by Dalberg Global Development Advisors, in association with the Confederation of Indian Industry (CII) found that smart maps and dynamic mapping technologies will be critical tools for the development of India’s smart cities project.
According to the report, which is based on detailed analyses of nine high potential uses of maps, India is expected to see the greatest migration to cities in the next three decades. As many as 400 million people will move to urban areas. The benefits to society and economy as a whole are likely much greater.
Gaurav Gupta, Managing Director of Dalberg Asia, explains “Simple improvements in some of the most basic tools that citizens use can lead to significant social impact. Maps, by which citizens and organizations make sense of their surroundings, are one such ubiquitous and fundamental tool that technology has transformed,” he said.
“The report shows that by liberalizing policy to enable the best technology to be applied to the mapping sector, we can spur innovation in this industry and equip society with a critical tool for driving positive social and economic impact.”
In a dynamically changing landscape like India, maps need to be updated faster and need better coverage of local businesses to make maps a highly useful tool for citizens. The unique challenges of dealing with India’s diverse and quickly changing urban-scape offer unique opportunities for mapping players to innovate with locally relevant solutions that will make maps more useful for citizens.
Smart maps use mapping technology that capture a broad range of data and are built to update quickly and correctly in order to give people the most accurate information possible. Smart maps are also designed to be easy and intuitive to use in order to reach the widest possible audience, and they encourage innovation by making it easy for users or businesses to incorporate their own data.
The report found smart maps will make commuting more efficient in India, helping consumers and businesses alike to save time and money. For example, the Transport Corporation of India estimates that India loses $11 billion annually due to traffic congestion on highways alone. By providing real-time updates and accurate traffic information, smart maps have the potential to save $1.6 billion in productive time and fuel, and 1 million metric tons of Carbon emissions
Likewise, smart maps can help significantly improve emergency service responses, thereby saving 13,000 lives. India’s urban emergency services respond to 10.8 million emergency calls daily, half of which are ambulance calls. The average ambulance response time in India is 15 minutes, nearly twice the international standard
By tying addresses to locations, smart maps can help eliminate the uncertainty about where callers are, reducing response times by up to 25%. Smart maps can also route responders around road closures, traffic jams, and other obstacles.
Smart maps can help both businesses and consumers gain valuable efficiencies. These can allow for crowdsourcing of information helping small business owners list their businesses online – so that consumers can find more information about local offerings.
The study states that smart maps in India have a unique opportunity for high-impact growth. Fewer than half of the country’s five million kilometer of roads are mapped today, while only 10-20% of the country’s businesses are listed on online maps.
In a dynamically changing landscape like India, maps need to be updated faster and need better coverage of local businesses to make maps a highly useful tool for citizens. The key challenge for mapping players is to innovate locally-relevant solutions that will make maps more useful for citizens and businesses, concludes the report.
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