Zensar Outlines Green Initiative

by Muntazir Abbas    May 22, 2009

Recognizing the importance of Green IT, Zensar is implementing various solutions to facilitate Green IT, including server virtualization and consolidation, and auto hibernation for all PCs within the organization.

Started off as a fad and a part of CSR program- Green IT is gaining momentum in large corporate and enterprise parlance. According to the research firm, Forrester the green technology services are expected to grow 60 percent each year and would become nearly $5 billion market by 2013.

In an exclusive interaction with CXOtoday, Ganesh Natarajan, vice chairman and CEO of Zensar Techologies, and president- IT sector, RPG said, Corporate and enterprise in India should increasingly look at using renewable energy sources for their operations, designing new energy-efficient datacenters, and reusing and recycling waste of all kinds- be it e-waste, paper or plastic.

We are also adopting MS OS and MS Office which is less resource hungry, saving printer consumables; replacing CRT display with LCD; and reusing old equipments like monitors and keyboards. Also the company is looking at data center design that minimizes hot spots by rack alignment and positioning - he said. According to Natarajan- the company is extending its Green activities in reducing wastes, emissions, recycling and making employees aware of their environmental responsibilities through briefings, campaigns and general awareness communication as well as offering a special program on power conservation and reduction of carbon footprint.

As the Green IT has become a buzzword around, companies like IBM, Wipro, Infosys, TCS and HCL are offering value-added green services to their clients. Several of the IT firms have their own in-house green IT practice, while manufacturing, telecom and energy sectors are increasingly looking at energy-efficient solutions from their IT vendors.

If the prediction from a consulting firm- McKinsey is to be believed, than the biggest source of greenhouse gas emissions by 2020 could derive from information and communications products and technologies that include data centers, and computing and telecommunications devices and networks.

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