@brand reputation
Snapchat CEO's India Remark Underscores The Power Of Social Media
by Sohini Bagchi    Apr 17, 2017
Category : News & Analysis
Technology : Hardware & Software
Brands should be careful about their communication because negative publicity can exert a harsh impact on their online standing
Frauds Can Fully Tarnish Brand Reputation
by CXOtoday News Desk    Aug 26, 2015
Category : Research
Fraud is fast becoming an area of concern for retailers as they gear up for further growth in e-commerce, says Assocham.