@CDO
Why The Need For Chief Marketing Technologist
by CXOtoday News Desk    Jun 05, 2015
Category : Research
Technology : none
According to a Gartner study, a company with CMT will spend 30% of marketing budget on digital marketing, compared with 21% at other companies
The CDO Rises As CIO Battles Digital Innovation
by CXOtoday News Desk    May 19, 2015
Category : News & Analysis
Unless CIOs smarten up their digital skills, the chance of being overtaken appears an obvious conclusion.
Why It's Time To revisit The CIO, CTO Roles
by Sohini Bagchi    May 18, 2015
Technology : none
While some functions overlap, these members of the C-suite often have a distinct sense of purpose, believe experts.
CMOs Need To Go Digital Or Go Bust!
by Sohini Bagchi    Mar 26, 2015
Category : Interviews
Rajesh Kumar, CMO at SAP India tells CXOtoday what it means to be a CMO and how the role is measured.
How To Match Data With Corporate Strategy
by Preeti S    Mar 23, 2015
Category : Interviews
We need to have timely conversations, stay relevant and measure our incremental value, says Wells Fargo CDO Charles Thomas
Tesco To Replace CIO With CTO: What It Means
by Preeti S    Feb 09, 2015
Tesco HSC CIO Vinod Bidarkoppa says CIO must know how IT can make a difference to the business in real-time and help drive a different status model.
CIO And CDO: A New Powerhouse For Tech Transformation
by Sohini Bagchi    Feb 03, 2015
CIOs and CDOs should have distinct roles in the digital era, even though they can become a powerhouse for tech transformation.
5 Things CIOs Should Know In A Digital World
by CXOtoday News Desk    Jan 08, 2015
Mark Barrenechea, CEO, OpenText highlights some of the digital trends that will impact the enterprise in 2015.
How CIOs Can Prepare For Next-Gen Challenges
by CXOtoday News Desk    Dec 09, 2014
Category : News & Analysis
Technology : Cloud Computing
Cisco CIO feels the information officers must adopt the BOST model—Business, Operations, Systems and Technology.
Now, Companies Need Chief Marketing Technologists
by Preeti S    Nov 24, 2014
Organizations are increasingly seeking CMTs, who are expected to be executives, who are technologists, strategists and marketers.
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