Target the right social metrics to the right stakeholder
Category : Columns
Technology : Business Intelligence
Corporations are investing in social media for crowdsourcing ideas, recruiting talent, servicing customers improving sales and monitoring competition.
"Social media analytics should not be seen as a standalone activity"
Category : Interviews
Technology : Networking & Communication
Pritha Choudhuri, CEO - Analytics Quotient shares some key insights on the social media analytics and how it can help the enterprise in making informed decisions.
Creative Crowdsourcing: The advantage of disruption
Category : Digital Enterprise
Technology : none
Disruptive innovation improves the value of the existing product, or service paradigms along dimensions that match or exceed customer satisfaction
Xerox India launches three research projects
Category : News & Analysis
Technology : Enterprise IT Services
The projects will be conducted by Xerox India Innovation Hub in collaboration with Indian Universities