Vulnerability Is The Most Concerning ‘V’ Of Big Data
by CXOtoday News Desk    Dec 26, 2016
Category : News & Analysis
Until now, the phenomenon of big data was defined by five Vs: Volume, Velocity, Variety, Veracity and Value. However, Vulnerability, as the sixth 'V' is the new norm.
Trends In The Retail And Loyalty Industry For 2017
by CXOtoday News Desk    Dec 21, 2016
Category : Press Releases
Gaurav Khurana, CMO, Payback India, shares his inputs in what would be the trend scenario in the retail and loyalty industry in 2017.
Four Key Mantras For Customer Retention
by CXOtoday News Desk    Nov 02, 2016
Category : News & Analysis
Technology : none
Though enterprises spend millions on customer acquisition, customer retention will always remain the main differentiator for top performers.
Are Customers Living In The Digital Era of Distrust?
by CXOtoday News Desk    Feb 09, 2016
Category : News & Analysis
Gartner predicts that by 2017, 80 percent of consumer-facing companies will fail to realize ROI on investments in digital technologies.
Personal Engagement With Customers Critical To Gain Trust
by CXOtoday News Desk    Jan 29, 2015
Category : News & Analysis
Face-to-face interactions are crucial in the final stages of the buying process, says a recent SAP study.
Samsung topples Apple in smartphone market: survey
by CXOtoday News Desk    Aug 01, 2013
Category : News & Analysis
The American Customer Satisfaction Index has revealed that Samsung is ahead of Apple in the smartphone market
IT companies to introduce new incentive policy for employees
by CXOtoday News Desk    Jul 31, 2013
Category : News & Analysis
With customer engagement becoming the most improtant aspect for IT companies, companies like Wipro have introduced a outcome-based approach to rewarding managers
Why you need to turn your customers into stalkers
by Christopher Koch    Jan 31, 2011
Technology : none
All through 2010, marketers have been telling us that they are having a harder time getting their content noticed. Social media have created so much noise that it’s becoming more difficult for the good old white paper to stand out.
Web-based Tool From BNA
by Sohini Bagchi    Jan 18, 2006
Category : News & Analysis
Technology : Infrastructure
BNA Technology, a prominent application services provider of Internet enabled solutions, has recently come up with a new web-based tool called LivServ. The pre-sales and support tool integrates real-time online interaction with live agent...