@Flipkart
Aamir Khan’s Case: How Celebrity Endorsements Can Harm Brands
Category : Columns
Technology : none
Researches have proved that having a celebrity in an advertisement will increase the recall value, but it doesn’t really promise success
Digitization & The CXO As A Brand: Panel Discussion
by CXOtoday News Desk    Nov 26, 2015
Category : News & Analysis
Trivone hosted the panel discussion at CeBIT India 2015
Why Digitization, Not The CXO, Must Be A Brand Priority
by Preeti S    Nov 05, 2015
Category : Events
At a CeBIT panel discussion, it was felt that in the digital era, having an individual as a brand may harm companies
Flipkart-Backed Cube26 Forays Into IoT
by CXOtoday News Desk    Nov 02, 2015
Category : News & Analysis
Cube26 plans to hire about 100 people over the next two quarters to focus on the multi-billion dollar IoT market.
Can Amazon's IoT Push Change E-Tailing Landscape
by CXOtoday News Desk    Nov 02, 2015
Category : News & Analysis
Amazon has launched the beta version of AWS IoT, a platform for processing data from the Internet of Things appliances.
Amazon Will Continue To Invest 'Very Heavily' In India: CFO
by CXOtoday News Desk    Oct 26, 2015
Category : News & Analysis
Technology : Web Technologies
Amazon Sr VP and CFO Brian T Olsavsky said the company has seen sales quadruple during the festive season compared to last year.
Who Is Accelerating India's Competitive Quotient?
Category : Columns
Technology : none
India is not just a potential consumption market, but it is a tough competitor too
E-Tailers Strengthen IT Backbone To Avoid Tech Glitches
by Sohini Bagchi    Oct 15, 2015
Technology : Infrastructure
Many firms are working around the clock upgrading their IT backbone to ensure they offer enhanced customer experience.
E-Tailers Battling For Sales This Festive Season
by Sohini Bagchi    Oct 13, 2015
Category : News & Analysis
Technology : Web Technologies
The coming days could see more deals from big and small players in the e-commerce segment.
China's LeTV Turns Big; Indian Smartphone Cos Watch Out!
by CXOtoday News Desk    Oct 06, 2015
Category : News & Analysis
The company created history by smashing previous records by notching up a sales worth $280 million in a single day.
PAGE: 12345678910