E-commerce Sector Positive Though Firms Report Losses
by CXOtoday News Desk    Jan 25, 2016
The sector is driven by penetration of smartphones and proliferation of the internet
Can Top Mgnt Rejig Bring Success To Flipkart?
by CXOtoday News Desk    Jan 11, 2016
Category : News & Analysis
Co-founder Binny Bansal would be its new CEO, while the current CEO Sachin Bansal would be elevated as the firm’s executive chairman.
7 E-Commerce Trends You Can’t Ignore In 2016
by Sohini Bagchi    Dec 18, 2015
Category : News & Analysis
Technology : Web Technologies
With more and more activities happening on the smartphones, experts believe that m-commerce is becoming the future of e-commerce.
Keep Calm And Go ‘E’
by Rajesh Kumar, CMO, SAP India    Dec 14, 2015
Category : Columns
Technology : Web Technologies
E-commerce is changing the way people shop in our country and is a compelling channel in a company’s go-to-market strategy.
How Myntra Plans To Drive Online Apparel Market
by CXOtoday News Desk    Dec 08, 2015
Category : News & Analysis
Technology : Web Technologies
Flipkart-owned fashion and lifestyle e-tailer Myntra unveiled version 2.0 of its shopping app at its fourth annual brand summit.
Why Domestic E-Tailers Have Reasons To Fear Amazon
by Sohini Bagchi    Nov 27, 2015
Category : News & Analysis
Technology : Web Technologies
The global retail giant with its mammoth online presence looks to crush anyone who is trying to cross its path.
Aamir Khan’s Case: How Celebrity Endorsements Can Harm Brands
Category : Columns
Technology : none
Researches have proved that having a celebrity in an advertisement will increase the recall value, but it doesn’t really promise success
Digitization & The CXO As A Brand: Panel Discussion
by CXOtoday News Desk    Nov 26, 2015
Category : News & Analysis
Trivone hosted the panel discussion at CeBIT India 2015
Why Digitization, Not The CXO, Must Be A Brand Priority
by Preeti S    Nov 05, 2015
Category : Events
At a CeBIT panel discussion, it was felt that in the digital era, having an individual as a brand may harm companies
Flipkart-Backed Cube26 Forays Into IoT
by CXOtoday News Desk    Nov 02, 2015
Category : News & Analysis
Cube26 plans to hire about 100 people over the next two quarters to focus on the multi-billion dollar IoT market.
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