Inc Revenue unveils rebranding as InkRevenue, paving the way for a new era of success in revenue generation
InkRevenue, a rapidly growing digital revenue generation company, previously known as INCRevenue is signifying a bold shift towards a new era of success and innovation with the change of its brand name.
The company was founded in 2016 by Saksham and Aditya, individuals with a strong entrepreneurial drive and a desire to create their own path, coming from business families they both had set their mind to start a company. At that time startups started to take pace and new companies were the talk of town. They were working to form a business model which starts generating instant revenue, with minimal capital investment and where unitary methods can be applied.
InkRevenue quickly got its 1st big win when they onboarded ‘Hindustan Meri Jaan’ in 1st 20 days, This groundbreaking achievement not only marked a turning point but also highlighted the team’s ability to excel in exciting and challenging situations. It served as a testament to their dedication and success-oriented mindset.Also, the company’s name resonated with the company’s mission of boosting overall organisational revenue while being easy to remember, catchy, and fun. Its potential to become a brand in itself was evident from the start.
However, every journey encounters obstacles, and InkRevenue was no exception. When Facebook introduced instant articles, disrupting the monetization process heavily reliant on Facebook-driven traffic, the business model appeared to falter. In the face of adversity, InkRevenue swiftly adapted, pivoting its business model to ensure continued growth and relevance in the market. This strategic transformation laid the foundation for future achievements.
During this transformative period, the company recognized the need for a name that resonated more closely with its clients. IncRevenue was often confused with “InkRevenue” by clients, prompting a logical and readily available name change. Hence on 6 january, 2022 the decision was made to rebrand the company’s name and it was officially changed to INKRevenue, registered under the legal name of Wolf Masters private limited. This new identity reflects the team’s determination to forge a distinct path and conquer future challenges, drawing inspiration from the resilient and focused nature of wolves.
Composing a team of five during its initial phase, including a tech expert, two interns, and sales and business development professional and our founders, InkRevenue embarked on an inspiring journey of innovation and collaboration. The team’s collective spirit and enthusiasm for embracing challenges played a crucial role in overcoming obstacles and driving the company towards success.
Talking about the company’s goal Aditya Saraswat said, “InkRevenue aims to double its revenue year after year, solidifying its position as an industry leader. The long-term vision is to expand its service offerings, including performance-based campaigns and comprehensive marketing and branding solutions that cater to all the needs of brands. The company aims to curate complete campaigns in-house, ensuring seamless integration and exceptional results for its clients.’
“In today’s competitive market, branding is vital for any business, including our own,” said Saksham Khanda at InkRevenue. “Our rebranding as Wolf Masters Pvt Ltd signifies our commitment to a focused and purpose-driven approach. We strive to make a lasting impact and help our clients establish a formidable presence in their respective industries.” As InkRevenue, the company is poised to continue its trailblazing journey, revolutionising revenue generation strategies and delivering exceptional results for its clients.
