@marketing budget
Marketing Budget Shrinks; CMOs Focus On Digital
by CXOtoday News Desk    Nov 27, 2017
Category : Press Releases
Technology : Hardware & Software
Marketing technology (martech) spending has fallen by 15 percent in 2017, says Gartner.
It's Time Again For CIO, CMO To Strengthen Bond
by CXOtoday News Desk    Feb 22, 2016
By 2018, IT will be involved in nearly 50 percent of social marketing application decisions, up from 30 percent today
Challenging Times Ahead For CMOs
by CXOtoday News Desk    Dec 12, 2014
IDC offers a glimpse of what the future may hold for the Chief Marketing Officers of IT firms.