Advertising is so 2000. Let's build a community.
by Jessie Paul    Feb 10, 2011
Technology : none
The evolution of community technologies is enabling the effective scaling of one to one communication
30 Content Marketing Commandments to Live By
by Joe Pulizzi    Feb 07, 2011
Technology : none
This list is a constant reminder to stay focused
Why you need to turn your customers into stalkers
by Christopher Koch    Jan 31, 2011
Technology : none
All through 2010, marketers have been telling us that they are having a harder time getting their content noticed. Social media have created so much noise that it’s becoming more difficult for the good old white paper to stand out.
NIIT launches Google-certified advanced online advertising program
by CXOtoday Staff    Sep 16, 2010
Category : News & Analysis
Technology : Web Technologies
The special course for online advertising & marketing professionals will include a pre-allotted advertising budget to formulate live campaigns
ITC Infotech and Oracle enter into joint BPO initiative
by CXOtoday Staff    Aug 17, 2010
Category : News & Analysis
Oracle products will support ITC Infotech to provide customers loyalty, marketing & CRM solutions in an outsourced business process model
Discover sales opportunities in real-time
by CXOtoday Staff    Mar 11, 2010
Category : News & Analysis
To help enterprises break free from the sales-marketing divide, LeadForce1 has developed a breakthrough, patent-pending, next-generation approach that dramatically improves the volume of qualified leads, increases sales pipeline velocity, and...
'SMBs are More Vulnerable to Malware Threats'
by Sharon Lobo    Oct 15, 2009
Category : Interviews
Technology : Infrastructure
Could you give us an overview of ESET's operations in India?ESET has been present in India since 2004. Initially, we worked directly with some resellers. However, last year we appointed ESS Software Distribution & Consulting Private...
Toll-free Helpline for SMEs in Offing
by CXOtoday Staff    Jul 15, 2009
Category : News & Analysis
To provide assistance on issues like taxation, finance, laws, marketing and other relevant topics, the government plans to launch a toll-free helpline for small and medium enterprises (SMEs).This was disclosed by Dinesh Rai, secretary, ministry...
Automate Marketing Processes for Increased ROI
by CXOtoday Staff    Jan 23, 2009
Category : News & Analysis
Gartner has advice for companies who blindly cut marketing budgets during an uncertain economy. It said, the move can impair ca company's ability to retain and grow customers, specially when the market stablises. According to Kimberly Collins,...
Tags: gartner, ROI, IT
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