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APAC mobile ad market grows by 26 %: InMobi
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By CXOtoday Staff:May 04, 2011
Category : News & Analysis
Technology : Enterprise IT Services
The report also revealed that smartphone growth outpaced advanced phones and now represents 22 percent of all mobile ads in the region
Vdopia expands its management team
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By CXOtoday Staff:Apr 11, 2011
Category : News & Analysis
Technology : Networking & Communication
A leading mobile video advertising company, Vdopia Inc., announced today the expansion of its management team
Flytxt to remould mobile advertising
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By Abhinna Shreshtha:Jan 11, 2011
Category : News & Analysis
Technology : Enterprise IT Services
Reincarnated in a new avatar as an end-to-end mobile marketing solutions company, Flytxt, has its eyes set to conquer the huge mobile advertising market
iVdopia debuts InWAP and PreWAP video ad formats in India
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By CXOtoday Staff:Nov 22, 2010
Category : News & Analysis
Technology : Web Technologies
Video and rich media mobile advertising network – iVdopia, has launched InWAP and PreWAP, the world’s first HTML5 video and rich media ad formats for the mobile web
Differentiating real-time from traditional BI
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By Ashutosh Desai:Aug 18, 2010
Category : Interviews
Technology : Business Intelligence
Dr Vinod Vasudevan, Group CEO, FlyTxt explains the need to differentiate between real-time and traditional BI
Zee Studios implements Navteq mobile ad solution
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By CXOtoday Staff:Jun 22, 2010
Category : News & Analysis
Technology : Hardware & Software
Zee Studios has chosen Navteq Media Solutions mobile ad network to promote its upcoming movie schedule to Airtel mobile users. According to Zee Studios, the campaign registered a high impact click through rate (CTR) with consumers. The...
Targeted advertising over telecom networks
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By Ashutosh Desai:Jun 07, 2010
Category : Interviews
Technology : Hardware & Software
Telecom is viewed as a means to take services to the masses. It is far easier to set up the infrastructure and provide solutions or services over-the-air to mobile handsets. Since communication here is one-to-one, it is also an ideal scenario...
Mobile advertising, a revenue source for telcos
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By Ashutosh Desai:Jun 04, 2010
Category : News & Analysis
Technology : Hardware & Software
Comviva is the process of providing its mobile advertising services to two operators in India. Speaking to CXOtoday, Atul Madan, VP (Mobile Advertising), Comviva declined to name the operators but said that the services will be begin in the...
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