@Networking & Communication
How to create an effective PR plan with Facebook
In order to create brand loyalty, businesses must first create a strategic plan for meshing their PR efforts with Facebook, says expert.
India needs innovative e-payment systems for financial inclusion
Innovative payment systems are critical to tap the country’s large unbanked population and cater to its diverse financial needs, says an EY report.
75% of Yahoo staff don't use Yahoo Mail, reveals leaked memo
The leaked memo filled with humorous references and sarcastic remarks admitted that the company has failed in its effort to get employees to use Yahoo Mail as their corporate email account.
PCs still preferred for online shopping
Security and data privacy concerns are preventing online consumers from fully embracing m-commerce, including m-payments, m-banking and m-shopping, shows survey.
Convergence to drive future business models
Senior business leaders believe that integration of products, technologies and industries will shape the future of new, innovative and unique industries, products and business models.
Marketers increasingly using FB mobile for branding
Senior officials of Facebook see more business users sharing and consuming an increased amount of content through mobile devices, as they are on the move
ZTE chalks out huge growth plans for India
The company is targeting $800-million revenue in 2014, double of what it has earned as on October this year.
Over 1 billion smartphones to be shipped in 2013, says IDC
The key factor for this phenomenally high shipment is the decline in smartphone prices, especially in emerging markets such as India and China.
BlackBerry dons a Twitter hat. Too late?
BlackBerry’s popular social network, BBM, takes a step further with BBM Channels – a Twitter-like service that connects you with friends, celebrities, brands and other communities.
Going viral with mobile social messaging
In the coming months, social messaging will start to generate revenues significantly unlike in the past, points out research firm Ovum.