Can Digital Wallets Help Increase Online Traffic?
Digital Wallets generate an unprecedented amount of customer transactional data, which can he leveraged for designing more engaging apps to woo online customers.
Snapdeal’s New Mobile App To Attract More Sellers
With the new 'Seller Zone App', Snapdeal expects to triple its seller base to reach 100,000 sellers within the next 12 months.
IP Has Shifted From Linear To On-Demand
The IP (Internet Protocol) era is driving change across TV and media industry on the whole, notes a recent research paper by Ericsson.
GetitBazaar Banks On Rebranding, Market Expansion
The company's new trade name “askmeBazaar” will appear across all customer experience platforms, including its website.
Amazon’s India Entry Spurring E-Commerce Consolidation
The $2.3 billion e-tailing market has witnessed a number of mergers or acquisitions between e-commerce firms.
YouTube To Renew Strategy with HIgh-End Content
The site will reportedly offer between $1 and $3 million to produce a series of programs, and might contribute marketing funds as well.
Motorola To Repeat India Success Story In Other Markets
In India, Motorola followed an online selling strategy by partnering with online retailer Flipkart, and now it intends to replicate the success in South-east Asian countries.
Rise In Digital Marketing Drives Global Ad Spending
Global advertising spending will increase 5.7 percent this year, more than double the pace of 2013
Why Cos Should Look Before They Leap Into Wearables
Companies often make the mistake trying to grab a share of the much hyped wearable tech opportunity.
Top Threats To The Future Of Internet
Apart from surveillance and security issues, freedom on the internet has to constantly face the rising pressures of commercialization, finds a study.