By Himanshu Nagrecha Every company today is striving to consistently grow their customer base, gain a competitive edge, establish their brand, and improve sales and revenue. All of these things are possible with a mobile application, which also enables organisations to discover numerous prospects for growth and produce large income. This has been made possible by the growing number of smartphone users, of which there are currently 600 million in India, according to figures from the Ministry of Information and Broadcasting. As a result, the mobile app market has experienced...

By Manish Gupta   Data is the foundation of an intelligent business. But data, data consumers and the business expectations of data have changed globally as well as in India. These shifting realities call for a higher level of data maturity and the right technologies to achieve better outcomes and digitally differentiate. As every organization races to transform, there are five key shifts that are converging in today’s data era:   Exponential growth of structured and unstructured data Fueled by an abundance of smart devices and IoT sensors, worldwide data...