MSMEs are the backbone of the economy, fueling innovation, creating jobs, and propelling economic growth. Their crucial role in driving innovation and strengthening the economy has attracted the attention of various brands that have become valuable partners for MSMEs. These brands have recognized the unique requirements of MSMEs and have developed platforms, tools, and resources specifically designed to meet their needs. Here are five such brands that offer dedicated support to MSMEs across a range of sectors.   Pidge - Pidge, a newly launched SaaS platform in India, caters specifically...

Celebrating the Invaluable Contribution of MSMEs to India's Growth Story myBillBook, India's leading GST billing and accounting software by FloBiz, has launched a brand video under its MSME Day exclusive property, ‘Tum Kamaal Ho’. The brand released a high-energy MSME anthem last year to celebrate the resolve and spirit of MSMEs. This year they have followed this up with a heartfelt video with the narrative of how these small businesses become a part of our daily life, and while their efforts, unlike larger enterprises, are not visible to the masses...