Five B2B marketplaces using tech capabilities to connect Indian manufacturers with the world

The fashion industry is estimated to be worth $3 Trillion globally and continues to grow. For ages, fashion has been an industry built on creativity; however, its reach was widely limited. Today, through technology integration with the industry, the ecosystem has broadened drastically, increasing the sourcing base for fashion and lifestyle. Their role is also crucial in building the entire fashion value chain. This trend is why the rise of the B2B wave has marked a significant turning point for fashion startups.

Investment in B2B startups has also grown over time –  owing to several startups gaining momentum amidst theCovid disruptions, and their strong tech-base only adds to its significance. Here are five startups helping local manufactures built in India that are making for the world.


  1. Genimode

Geniemode develops a B2B cross-border sourcing and supply chain platform. It focuses on transforming global sourcing for retailers & brands in the furniture, hard goods & fashion industry using technology. Geniemode’s platform allows catalogue creation and discovery, enables access to the suppliers and ensures that the entire process, starting from getting the samples developed & approved to shipping, is streamlined.



Reevoy is a go to place for all fashion products that enables global brands in fashion and home décor to buy from India at the click of a button.  Founded in 2020, Reevoy is building a “Full stack B2B fashion trade ” by enabling an integrated tech platform as a one-stop destination for importers to find the right exporters; streamline the production process – from design to final quality checks, and purchase the goods on credit. Through Reevoy – one can buy ethical, sustainable, high-quality garments from India and it also enables companies to provide designs or receive customised designs from the team. The company is also working towards creating tech-powered supply chains for fashion and home-décor between India and the world by supercharging mid-sized audited Indian factories with tech and bringing them on the cloud with their production management software.


3. Lal10

Lal10 is building technologies for the next craft revolution by enabling MSMEs sellers to digitize, manage and sell their inventories for cross-border wholesale. They use Lal10’s Karigar application to digitize physical inventories which are available for RFQs on Lal10’s global wholesale platform. Today, Lal10 is the largest vertical wholesale marketplace of creative goods MSMEs in India, with a healthy 22% take rate.


4. Fashinza

Fashinza is a B2B marketplace that solves trend forecasting and sourcing for fashion brands and retailers. A new-age supply chain and product development platform for the fashion industry which was founded by serial entrepreneur graduates of IIT Delhi. Fashionza offers manufacturing as a service solution using a powerful technology platform. A SaaS based agile manufacturing marketplace for fashion brands having a vision to democratise the fashion supply chain to make it faster and flexible.


5. Bhasha: Life

Bhasha:, is a B2B vernacular bulk transaction platform for handicrafts, handlooms and non-perishable agri products. Bhasha facilitates complete supply chain by allowing rural to urban bulk transactions so as to provide better margins across the supply chain with a mission to enable 1 crore rural artisans, weavers and farmers to become micro entrepreneurs.

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