Introduction In the banking and financial domain, customer experience (CX) entails a customer's collective experience interacting with multiple touchpoints,...
Scale and capability are becoming vital differentiators for customer-centric businesses. Today in a post-pandemic market, leaders are adopting cloud-first digital...
Manish Maakan, CEO at Intellect Global Transaction Banking (iGTB), explains the importance of contextual banking in the age of AI and customer engagement.