Augmented reality (AR) and virtual reality (VR) have the potential to shake up the customer experience by individualizing retailers’ offers and enabling customers...
Customer centricity is a reflection of our culture, process, customer experience, customer friendliness and customer satisfaction surveys. It is also...
Vivian Gomes, SVP & Head – Marketing & Inside Sales, CSS Corp., discusses the importance of mapping your digital customer journey and how brands can develop their customer journey map.