archiveCX

Why is it that some brands and organizations seem to consistently provide their customers with a superior user experience, you...

Businesses use an array of technologies to primarily serve one purpose- active customer engagement. Today, digital technologies such as portals,...

Email is one of the most trusted channels for marketers to connect and convert customers into loyalists. Post pandemic, the...

Sean Narayanan, CEO at Apexon explains how immersive customer experience is becoming a key differentiator for brands.

The companies who invest in and deliver exceptional customer experience will ultimately earn a consumer’s business.

Here's a critical look at CCaaS capabilities in a customer-focused remote world

While a positive CX with brands is a primary driver in consumer buying decisions, over the past year it did not improve or has gotten worse.

Conversational Service Automation is an emerging category of solutions that unlocks the value of AI to deliver distinct customer service experiences.

Very few Indian companies have actually demonstrated having the minimum set of agility competencies that are needed to classify as “market leading.

In an age where every brand and business are talking about the power of social media, videos and chat apps...