Terragni Consulting and CXPA honors the exemplary work in the field of Customer Experience
For the first ever in India, Terragni CXPA India CX Awards was held recently. Celebrating the tenth annual CX Day, the awards simultaneously took place in Australia, Singapore, India, the Middle East, East Europe, West Europe, UK & USA. CXPA (Customer Experience Professionals Association) is a premier global non-profit organization dedicated to the advancement and cultivation of Customer Experience, across industries. Terragni Consulting, a new-age human engagement consultancy collaborated with CXPA for this prestigious event.
Dipti Sapatnekar, Director, Terragni Consulting P Ltd., said, “One of the things we noticed this time (in the entries) was a very sharp identification of either the CX objective or the business objective and in some cases, both, which was done to define the business initiatives which were cleanly crafted to deliver outcomes.”
The India CX awards recognized Repos Energy as the CX Innovation Talent of the year for deploying original thinking, new methodologies, applied research, and innovations in the area of CX. The customer- centric company of the year was bagged by Bharati AXA Life Insurance Company Limited for showcasing exceptional ability to deliver CX as a result of internal culture, employee CX orientation, internal strengths, and consistent execution capability. Kamlesh Vora, Executive Vice-President & Head Customer Experience, Kotak Mahindra Bank won the esteemed CX Business Professional of the Year for driving CX to deliver hard business outcomes and solving tangible business challenges.
“I think both tech and manufacturing entries were an eye-opener in terms of where India is going in terms of identifying unmet needs and going the extra mile to create new markets and patenting those innovations. That is one thing Indian entrepreneurs were not doing. Great things lie ahead, especially as micro-segmentation happens, and traditional markets open up. I foresee a lot of innovation and service solutions coming up in the near future.”, said Kayzad Hiramanek, COO, Edelweiss Tokio Life Insurance.
CEO of CXPA, Greg Melia, said, “I saw individuals who played a critical part in their organisation’s leadership. Working closely in concert with their C-suite to drive change. Real conversations, real awareness that in order to drive CX success, you need senior leadership and to work across the organisation to not only think about the end customers but also internal customers. I think in that aspect, India is actually ahead of some parts of the world.”The awards honored the work of professionals and organizations who have worked to drive customer-focused innovation over the past year. The esteemed jury was headed by Kayzad Hiramanek, Chief Operating Officer, Edelweiss Tokio Life Insurance, Sameer Saxena, Director, Strategy Marketing, Legrand, Ramita Vyas, Vice President – Customer Experience, Akasa Air, Priya Hingorani, Vice President, GSK, Greg Melia, CEO, CXPA, Dipti Sapatnekar, Director, Terragni.
About Terragni:
Introducing the concept of Consumer Neuroscience to India – Terragni Consulting was founded by Harsh Kapur Pillai, Dr. Anil Pillai, and Dipti Sapatnekar in 2009. Terragni deploys a unique combination of neuroscience, data science, and behavior science to solve complex challenges that mid to large-sized organizations face with regard to engaging with their Customers and their Employees. With deep domain knowledge, specialized assessment, and customized onboarding, Terragni is now catering to giants like JSW, Lenovo, Bosch, JCB, Bajaj Electricals, Forbes Marshall, John Deere, Weiss, Mercedes Benz, and many more.
With a whopping success rate of 95%, Terragni has catered to over 12 segments building over 10 startup teams, 30+business transformation roles, over 100 engineering design roles, and more than 20 new-age tech roles. They have also successfully delivered 300,000+ remote assessments.
About CXPA:
Founded in 2011, the Customer Experience Professionals Association is the premier global non-profit organization dedicated to the advancement and cultivation of Customer Experience, across industries. CXPA has evolved from a small, start-up association of 60 members in Boston, Massachusetts in 2011 to a global organization with more than 4,000 members in 70 countries.
